Primary Responsibilities

The product marketer we’re hiring will be responsible for developing Infer’s positioning and messaging as well as shaping our marketing strategy. They’ll lead Infer’s pipeline generation efforts and develop new integrated campaigns and assets. At Infer, you’ll have the opportunity to define an exciting new category and build a brand from scratch. In this startup environment, you’ll get to own PR initiatives, events, website messaging, design projects, partnerships, and sales enablement.

Professional Experience / Required Skills

  • 4+ years experience in product marketing for a high tech company
  • Bachelor’s degree or equivalent
  • MBA is a plus, but we also like bright people who didn’t go to business school
  • Charismatic, innovative, creative
  • Exceptional team player with proven ability to lead through influence
  • Proven track record in crafting compelling positioning and thought leadership
  • Strong written communication skills and an eye for design
  • Understanding of CRM & Marketing Automation space is a plus

Google-Genius-InferWhen you’re in crazy startup mode like us, you don’t often get a chance to sit back and reflect on the things that make it all possible. After growing our engineering team by 160% in the past quarter with amazing Google-caliber talent, we thought we’d take a moment to celebrate the team.

As anyone who works in Silicon Valley knows, the battle for talent here is as heated as ever, and it’s not easy – especially in the enterprise space – to compete with all the other hot startups out there for the best engineers. But building the right core team is critical to hiring more great engineers, because smart people attract smart people. As a matter of fact;

eng-phd

Primary Responsibilities

Infer is looking for an online marketer to own media planning and buying, campaign management, website analytics and infrastructure, SEO, and marketing automation. It is an exciting role because of its breadth and potential impact. We’re off to a good start at Infer, but an experienced online marketer will be able to harvest a lot of low hanging fruit and help us reach tens of thousands of companies.

In this role there will also be opportunities to develop thought leadership. We’ve seen some exciting examples of customers using the Infer Score to create a common decision framework across channels. They’re optimizing spend based on “good customer” vs. clicks or conversion. Infer has attracted some of the fastest growing companies on the planet and we’re forming a community of innovative, data driven marketers. We want to hire someone who is going to be at the heart of this community.

Infer DNA

As the predictive space heats up, it’s important to understand the DNA of your technology partners and be comfortable that you’re aligning yourself with the vendors who will win. In our case, we’re proud that Infer reflects our collective experiences at both Google and Salesforce. With three founders hailing from Google, and key advisors and early employees from Salesforce, we’ve learned a ton from these hugely successful companies.

What’s in our Google DNA?

1) Focus

Google won the battle for search in large part because it was focused. While AOL and Yahoo! viewed themselves as portals that happened to have search boxes, Google focused their energy on delivering amazing search results. After our founder Vik looked at all the different challenges B2B companies face, he took a similar approach and focused in on the one where we could unlock the most value.